Two men stole over £500 worth of products in an alleged theft at a Boots store in Louth last week.
The two men entered the store on Mercer Row in Louth separately at 3pm on October 10.
One of the men reportedly took products from the makeup stand on the Christmas display and he was then joined by the other man.
Together they took £553 of Olay products.
They are both described as 25-30 years old with dark hair.
Police have released a CCTV image to help identify men they believe can assist with the theft investigation.
Anyone with information about the incident, or who recognises the people in the images, should contact police on 101 or via email at [email protected] quoting incident number 81 of October 11.
It can also be reported by calling Crimestoppers anonymously on 0800 555 111.